Introduction & Tutorials

Market News

• Google is updating its inactive account policies - and here is why you should pay attention
• Samsung Wallet: a step further in Mobile Wallets marketing!
• News on iOS 16 from WWDC22
• Google Wallet replaces Google Pay
• The impact of iOS 15 on Apple Wallet

Introduction

• Marketing Automation & Loyalty Glossary

Use cases

• The post-purchase campaign
• The abandoned cart campaign
• The welcome campaign
• The point expiration reminder campaign